Archive for November, 2006
SEO - Meta Tags
There have been reports that some meta tags are dead and yet other reports that they are not. Recently I read that meta tags are alive and well, and making a come-back (depending on the search engine they weren’t gone).
One really important point I read today at my fav forum www.webproworld.com, was that “Sites with generic, or absence of, meta-description tags, may find themselves going supplemental, or simply not showing properly for their content.” This would of course cover the Title tag.
Chris, one of the Admins at Web Pro World stated “even Matt Cutts, Tim Mayer, Greg Boser (the best speaker about SEO, IMO) and Heather Lloyd-Martin said make sure your meta tags are well-written. They do not, however, need to be stuffed with keywords and phrases.”
More to come on this.
Anyone who deals in SEO knows that organic SEO is important!
Is Your Site Missing In A Google Search?
You May Be In Google Supplemental Index
Google uses two indexes for its search results. The normal index and the supplemental results index.
What Is It Supplemental Index?
Google says:
“A supplemental result is just like a regular web result, except that it’s pulled from our supplemental index. We’re able to place fewer restraints on sites that we crawl for this supplemental index than we do on sites that are crawled for our main index. For example, the number of parameters in a URL might exclude a site from being crawled for inclusion in our main index; however, it could still be crawled and added to our supplemental index.”
Why Is My Site Here?
Here are some reasons:
- your pages are dynamically generated
- you don’t have unique content on your webpages
- you use doorway pages
- your title and description tags are the same on every page
If your web pages are listed in the supplemental results then they won’t be returned very often for regular search queries. Pages that appear on the main index will almost always show up first in a search. Supplemental search results will only show up if there are very few or no results at all in the main index.
What can you do?
A number of things but a couple that will really help is unique, relevant quality content and have specific meta tags for each individual page. It is much easier to avoid being placed in the supplemental index than it is to be taken out. So do it right the first time!
Read more here: http://www.jbcr-virtualsolutions.com/tips-and-articles.html
Virtualoso Newsletter
I’m happy to announce that the November Virtualoso newsletter is now available. In this issue I cover:
1. What happened to my website? (Am I banned?)
2. Pricing Your Products (Low is not always best.)
3. Are You Loosing Sales? (What about those exit pages?)
4. Bill Gates Video (You have to see this!)
5. Vlog (Video blog or it can be added to your current blog.)
If you have not signed up for my newsletter yet I invite you to do so. The form is just on the right side.
Hope to see you there!
Jan
