Archive for December, 2008
Looking Forward to 2009
I live on the balmy west coast of Canada, which I can tell you is not balmy right now. We have had almost 3 feet of snow in the last few days and more to come. What does this have to do with “looking forward to 2009″? Well, as I looked at the claustrophobic snow piling up I realized that in all things it is time to do more with less.
So for 2009:
— take a look at your website and see what pages may not be working any longer. Maybe it is time to redirect them to a page on your site that you can cover the same topic(s) and not just bulk up your site.
- take a look at your content, especially the index page. When was the last time you changed the content? Is your content outdated?
- take a look at the keywords / key phrases that you are using. Are they relevant for today’s market? Are there more keywords/phrases then you need — probably more targeted words will work better?
- take a look at your linking. Are there links that no longer work for your site? Are there links that no longer work period?
- take a look at your visual web design. This may be listed last but certainly not least! When was the last time you updated your website (2–4– or more years?) Are visitors coming in and seeing the same-old-same-old?
Look ahead to 2009. It is a new start and you can do more with less and succeed — YES YOU CAN!!
Jan
Happy Happy and Merry Merry
Wishing you a joyous holiday season and dreams come true in the New Year.
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