JBCR Virtual Solutions Blog

Archive for April, 2009

Most web sites use a shop­ping cart for online shop­ping. There is a fea­ture in the prod­uct area that I use with clients that I wanted to men­tion because it is usu­ally used for an upsell fea­ture, but it can also be used to help final­ize a sale. This fea­ture is “Top HTML for Check­out”. The check­out page is where your cus­tomer will add all their infor­ma­tion to make their purchase.

What the “Top HTML for Check­out” fea­ture can be used for, in this case, is con­firm­ing what the cus­tomer is pur­chas­ing. You can put a pic­ture of the prod­uct, price and ship­ping (if applic­a­ble). What this does is imme­di­ately con­firms to the cus­tomer what they are agree­ing to pur­chase. This gives them con­fi­dence in the pur­chase process.

The “Top HTML for Check­out” fea­ture can be straight text or html.