Virtualoso Newsletter - March 2007

I am very happy to announce my March 2007 newslet­ter is now available.

I pro­vide arti­cles, resources, tips, etc., cover some basic com­puter infor­ma­tion, web design tips, Search Engine Opti­miza­tion infor­ma­tion, graphic tips, and updated busi­ness infor­ma­tion and mar­ket­ing tips.

This month:

1. Invis­i­ble Text — or — Tiny Text
2. Sell­ing Prod­ucts –AIDA
3. Short Atten­tion
4. Funny Video!
5. A Cat, Fish and Marketing?!

Just sign-up in the form at the side and I will get the lat­est issue off to you!

Jan

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Have Products Will Sell

So you have a web site, cre­ated prod­ucts / set up your ser­vices page and the sales are not com­ing in the way you hoped they would. What can you do…

Affil­i­ate Marketing

Affil­i­ate mar­ket­ing is a great way of pro­mot­ing your prod­ucts, and ser­vices and the affil­i­ate can make money for every vis­i­tor, sub­scriber, cus­tomer, and/or sale depend­ing on how you set-up your program.

How To Start

1. If you have a shop­ping cart you can set-up a very good affil­i­ate pro­gram and include links, ban­ners, emails and ads.

2. If you don’t have a shop­ping cart there are good man­age­ment pro­grams out there like Click Bank, Com­mis­sion Junc­tion, Share A Sale. Cre­at­ing an affil­i­ate pro­gram opens up a new avenue to sell your product/service to peo­ple who may never have found your site oth­er­wise. More to come!

Start­ing your own affil­i­ate pro­gram is a great way to increase traf­fic to your site AND increase sales. Think about it, even if vis­i­tors don’t pur­chase your prod­uct / ser­vice it is very likely they will sub­scribe to your e-zine or book­mark your site.

Jan

http://www.jbcr-virtualsolutions.com/business-enhancements.html

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The Explosion of Landing / Squeeze Pages

Have you noticed lately that when you do a search that you come upon a “land­ing / squeeze page” where you have to do some­thing before you can even see what you were search­ing for?

It’s all about Marketing.

(Not sure of the def­i­n­i­tions for ‘land­ing page’ ‘squeeze page’ click here: http://www.jbcr-virtualsolutions.com/tips-and-articles.html#Internet

How to make it work.

Your vis­i­tor most likely came through a search, or an ad, so be sure you give some infor­ma­tion right away as to why they arrived at your page and, yes, this is where they should be. In the case of a land­ing page it is usu­ally a prod­uct sales pitch, where a squeeze page is a name / email cap­ture for a newslet­ter, report, tele­class, etc.

Read more here: http://www.jbcr-virtualsolutions.com/tips-and-articles.html#Explosion

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Cat KC - Fish Goldie, Smooch, Puddy, Big Al and Marketing?!

Do you feel like you are going to be eatin’ up by the big guy?

You may think that you can’t com­pete with the “Big Guys” but you can if you keep in mind the word “NICHE”. You need to pro­vide solid and updated infor­ma­tion to your niche vis­i­tor, cre­ate cred­i­bil­ity in your niche area, and build trust.

The Big Guy bet­ter watch out for you!

Read more here: http://www.jbcr-virtualsolutions.com/marketing.html

Jan

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Psst...Want To Get To Know Me?

Ok, so that is a bit provoca­tive, but in fact it is a great exam­ple of this article.

You want poten­tial customers/clients to get to know you. Why? Because get­ting to know you means trust­ing you. By doing spe­cific things so peo­ple ‘Get To Know You’, trust you, can increase traf­fic AND improve sales.

What can you do so peo­ple will know you — learn to trust you?

Cre­ate:

- an audio
- a video
- a tele­class
- a blog

These are effec­tive medi­ums but only a start.

You need to follow-up with your con­tacts and invite then to sign-up for a report, newslet­ter, arti­cles, e-class, etc.

But don’t think that it ends there — Follow-up!

Read more here: http://www.jbcr-virtualsolutions.com/tips-and-articles.html#Know

Jan

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