Archive for the ‘ranking’ Category

What Happened To My Alexa Ranking??

Have you checked your Alexa rank­ing lately? You may want to take a deep breath before you do!

I was mak­ing changes on my site tonight. While doing this I checked my site online for con­tent and saw that my Alexa rank­ing tripled from the last time I opened the site — which was today. I was absolutely shocked, to say the least.

So I clicked on the Alexa tool­bar INFO but­ton and it says their rank­ing has changed.

Here is a ‘brief’ of what they say:
~~~~~~~~~~~

(head­ing) My site’s rank­ing has changed. Was it wrong before?

Your rank­ing wasn’t wrong before, but it was dif­fer­ent. Alexa tool­bar users’ inter­ests and surf­ing habits could dif­fer from those of the gen­eral pop­u­la­tion in a num­ber of ways, and we described some of those pos­si­ble dif­fer­ences on our web­site. While the vast major­ity of sites’ rank­ings were unaf­fected by such dif­fer­ences, we’ve worked hard on our new rank­ing sys­tem to adjust for sit­u­a­tions in which they could matter.

The new rank­ings should bet­ter reflect the inter­ests and surf­ing habits of the broader pop­u­la­tion of Web users.


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But gezzzzzzzzzz a drop of over 1 mil­lion in less than a day! There is no way to see what was there before, and why. From what I can see from their descrip­tion you can­not even deter­mine what they mean by “broader population”.

I do have some feel­ers out to try and find out if any­one knows what is going on and once I hear some­thing I will post it here.

Jan

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Jan Carroll

Jan Carroll
Web Guru

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