Designing a Web Site with SEO in Mind

was reading an article the other day that stated that web design companies lack SEO knowledge and 'their company' not only builds sites but also makes them search engine friendly.

This is not new and this is not news.

My opinion is in this day and age anyone who hires a web design company must ensure that the company designs with SEO in mind. Long gone are the days on web design alone. As an example, and this is a very basic one, a CSS should be created with any new web site. You may ask what a Cascading Style sheet has to do with SEO since it really is a design issue - well, basically, too much un-necessary coding is not SEO friendly. A CSS should be created in an external file and linked in the page. Let me show you an example.

Here is an image a site with no unique CSS:



Here is an image of a site with a unique CSS:



Lots of difference in code - right!

JavaScripts should be in an external file as well.

So, yes, ensure that your web designer is considering SEO when designing. It is a must now!

Jan