Webmaster Tools Update - This Is Very Helpful!
Matt Cutts has a post on his blog about an update on their webmaster tools that will be very helpful for folks who work web sites and for folks working their own site.
Before I send you off to his blog to read about this I have to tell you that this information helped me to find some issues with my site that I did not realize were issues. So, if you do not deal with this directly have your web master check it out for you - it is worth it.
Here's Matt :)
A brief from his blog:
"I can’t believe a new feature from Google isn’t getting more notice, because it converts already-existing links to your site into much higher quality links, for free.
When someone comes to your site’s webserver and asks for a page that doesn’t exist , most web servers are configured to return an HTTP status code of 404, which means that the page was “Not Found.” If someone links to a page on your site that doesn’t exist, most webservers give a pretty sucky experience: visitors usually land on a pretty useless page, and search engines might not give you full credit for those 404 errors. "
Read more here: http://www.mattcutts.com/blog/free-direct-text-links/
I just touched on this briefly today so will get back to you.
Jan
Before I send you off to his blog to read about this I have to tell you that this information helped me to find some issues with my site that I did not realize were issues. So, if you do not deal with this directly have your web master check it out for you - it is worth it.
Here's Matt :)
A brief from his blog:
"I can’t believe a new feature from Google isn’t getting more notice, because it converts already-existing links to your site into much higher quality links, for free.
When someone comes to your site’s webserver and asks for a page that doesn’t exist , most web servers are configured to return an HTTP status code of 404, which means that the page was “Not Found.” If someone links to a page on your site that doesn’t exist, most webservers give a pretty sucky experience: visitors usually land on a pretty useless page, and search engines might not give you full credit for those 404 errors. "
Read more here: http://www.mattcutts.com/blog/free-direct-text-links/
I just touched on this briefly today so will get back to you.
Jan
Labels: SEO



<< Home