Wednesday, February 28, 2007

Have Products Will Sell

So you have a web site, created products / set up your services page and the sales are not coming in the way you hoped they would. What can you do...

Affiliate Marketing

Affiliate marketing is a great way of promoting your products, and services and the affiliate can make money for every visitor, subscriber, customer, and/or sale depending on how you set-up your program.

How To Start

1. If you have a shopping cart you can set-up a very good affiliate program and include links, banners, emails and ads.

2. If you don't have a shopping cart there are good management programs out there like Click Bank, Commission Junction, Share A Sale. Creating an affiliate program opens up a new avenue to sell your product/service to people who may never have found your site otherwise. More to come!

Starting your own affiliate program is a great way to increase traffic to your site AND increase sales. Think about it, even if visitors don't purchase your product / service it is very likely they will subscribe to your e-zine or bookmark your site.


Jan

http://www.jbcr-virtualsolutions.com/business-enhancements.html

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Saturday, February 24, 2007

The Explosion of Landing / Squeeze Pages

Have you noticed lately that when you do a search that you come upon a "landing / squeeze page" where you have to do something before you can even see what you were searching for?

It's all about Marketing.

(Not sure of the definitions for 'landing page' 'squeeze page' click here: http://www.jbcr-virtualsolutions.com/tips-and-articles.html#Internet

How to make it work.

Your visitor most likely came through a search, or an ad, so be sure you give some information right away as to why they arrived at your page and, yes, this is where they should be. In the case of a landing page it is usually a product sales pitch, where a squeeze page is a name / email capture for a newsletter, report, teleclass, etc.

Read more here: http://www.jbcr-virtualsolutions.com/tips-and-articles.html#Explosion

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Friday, February 23, 2007

Cat KC - Fish Goldie, Smooch, Puddy, Big Al and Marketing?!

Do you feel like you are going to be eatin' up by the big guy?

You may think that you can't compete with the "Big Guys" but you can if you keep in mind the word "NICHE". You need to provide solid and updated information to your niche visitor, create credibility in your niche area, and build trust.

The Big Guy better watch out for you!

Read more here: http://www.jbcr-virtualsolutions.com/marketing.html

Jan

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Thursday, February 22, 2007

What To Do And Not To Do With Web Site Content

I encourage you to take a look at your web site for some very common mistakes that people make so that people who visit your site are not confused or leave quickly.

1. Ensure that the fonts that you use the people visiting your web site can view. In the style sheet have a basic main font and add other fonts so you know that at least one of the assigned fonts will be seen.

2. Do not, I will repeat, do not underline in your content unless it is a link. People who visit web sites expect underlines to be links.

3. If you have to write a long sales page (sigh) break it up. Use headings, bulleted points, images.

There are many more tips that you can find here:
http://www.jbcr-virtualsolutions.com/tips-and-articles.html

Monday, February 19, 2007

Do Testimonials Add Value To Your Products - Services?

Absolutely! Testimonials add value to your products / services. Why? Testimonials speak to your potential customer / client from the point of view of someone who is satisfied. This endorses your products/ services, adds credibility, and also adds an emotional appeal.

Never make up a testimonial, it may look good on your web site but content flaws can throw up all sorts of red flags saying they are fake. It is better to have none than trying to create 'fake' testimonials.

The three forms of testimonials at present are:

Text Testimonials
Audio Testimonials
Visual Testimonials

Read more of the article here:
http://www.jbcr-virtualsolutions.com/tips-and-articles.html#Testimonials

Jan

Tuesday, February 13, 2007

The Law of Attraction and Web Design?

We have been hearing a lot about the Law of Attraction lately with Oprah having a panel on her show discussing "The Secret". In fact the Law of Attraction has been around for a very long time. It certainly is becoming a more popular pursuit.

The Law of Attraction and Web Site Design in the same sentence should not sound strange to you.

When you think of the Law of Attraction, "you get what you think about, your thoughts determine your destiny" then of course this would enter into your web site design goals.

When you start to think of what type of web site you want designed, color, layout, graphics, etc. you of naturally want to "attract" your clients/customers to you.

Read the full article here:

http://www.jbcr-virtualsolutions.com/tips-and-articles.html#Attraction

Jan

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Tuesday, February 06, 2007

Come Read My Newsletter!

Greetings!

I am happy to announce that Virtualoso Newsletter forFebruary 2007 is now available. In this issue I cover:

1. Social Media Networking - Second Life
2. Blogs
3. Converting Files
4. Funny Video (A very special treat for dessert!)
5. Linking

If you are not signed up yet you can do that at the side in the blog or at the site.

Enjoy!

Jan

p.s. Valentine's Day is just around the corner and if you still don't know what to get your special someone check out great gifts here: http://www.forsomeonewhohaseverything.com/

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Sunday, February 04, 2007

Psst...Want To Get To Know Me?

Ok, so that is a bit provocative, but in fact it is a great example of this article.

You want potential customers/clients to get to know you. Why? Because getting to know you means trusting you. By doing specific things so people 'Get To Know You', trust you, can increase traffic AND improve sales.

What can you do so people will know you - learn to trust you?

Create:

- an audio
- a video
- a teleclass
- a blog

These are effective mediums but only a start.

You need to follow-up with your contacts and invite then to sign-up for a report, newsletter, articles, e-class, etc.

But don't think that it ends there - Follow-up!

Read more here: http://www.jbcr-virtualsolutions.com/tips-and-articles.html#Know

Jan

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Saturday, February 03, 2007

Price Your Product - Right!

Did you know that how you price your product can sell your product?

Did know that a high percentage of the products being sold are too cheap?

Did you know that adding too much value added - too many bonuses can be detrimental?

Why...

- It makes your product look like it needs all these ‘bonuses’ to be worth the price of your product.
- It makes customers ask why so many bonuses - can your product not stand on it's own merit

Premium Products Can And Do Sell At Premium Prices!

Read more here: http://www.jbcr-virtualsolutions.com/tips-and-articles.html#Price

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